Your home page is the spot to feature and summarize the content of your site overall. But is your featured content remarkable?
Do You Have Remarkable Featured Content?http://www.seobook.com/do-you-have-remarka...eatured-contentQUOTE
Click costs keep rising as more advertisers enter search marketing and streamline their sales process. At the same time the value of traditional ads (not tied to search) keep dropping as more and more web users are becoming aware of advertising. One of the easiest ways to increase user satisfaction, visitor value, and make more money from your site is by featuring your best content.
The information presented might be more relevant for informational sites, but I believe the lessons learned can carry over to e-commerce.
Do You Have Remarkable Featured Content?, Source: SEOBook.com
Feb 13 2008, 03:20 PM
