 Your About Us Page Is Not Just A Placeholder, Source: SEOChat.com |
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  Jan 3 2008, 01:38 PM
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Group: Administrators Posts: 461 Joined: 10-August 07 From: Galaxy Far, Far Away... Member No.: 13  |
That's right, it's time to talk about the About Us page. Have you filled yours out? Are you linking to it prominently? Don't think it can help you?
Your About Us Page is Not Just a Placeholder http://www.seochat.com/c/a/Website-Promoti...-a-Placeholder/ QUOTE Why would a company blow a great opportunity to close a deal? The important point is that you will want to fill in your company's profile page with detailed information and it should be well written to help you convert. I hope this helps. (IMG:http://forums.networksolutions.com/style_emoticons/default/wink.gif)
I mean that seriously. Anyone who is looking at a company's "About Us" page has more than a casual interest in the firm. One of the items I read while researching this article said that customers who read a company's "About Us" page have a slightly higher conversion rate than those who don't. It's almost like those "About Us" readers are saying, "okay, here's one last shot to convince me to buy from you." |
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