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Yahoo has unveiled its new online ad management platform, called "Amp." The platform, which the portal plans to launch in the third quarter, is designed to help companies purchase local, mobile, display and video ads within a single integrated interface.
On Monday, Yahoo (Nasdaq: YHOO) Latest News about Yahoo previewed Amp, its new online ad management platform. The platform will allow advertisers to precisely target audiences within geographic, demographic and interest-based categories across a network Save up to $500 off top-selling HP printers. that includes Yahoo's inventory and that of more than 600 U.S. newspapers within the Newspaper Consortium, the company said.
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